HMRC - Making Tax Digital
Interaction Design

Overview
We're transforming the UK's tax system to be digital-first and user-centric.
- Client
- HM Revenue & Customs (HMRC)
- Year
- 2022
- Services
- Service Design, UX Research, User Testing
Challenge
We're helping HMRC modernize tax services by making digital interactions seamless for businesses and individuals.
Solution
We applied a user-centered design approach, conducting extensive research and iterative prototyping to ensure accessibility and ease of use.
Results
The service improved digital tax submissions, reducing errors and increasing compliance, while making the process significantly more user-friendly.